Brand Perception Surveys: What They Are and Why They Matter
A brand perception survey is like asking folks what they think and feel about a brand. It helps uncover what pops into their head when...
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CUSTOMER EXPERIENCE PLATFORM
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Customer Experience Matters
- Aug 22
- 1 min
How to exceed customer expectations?
"The first step in exceeding your customer's expectations is to know those expectations." - Roy H. Williams Big companies engaging with...
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Evan Goodfellow
- Aug 16
- 1 min
Does your company listen to it’s customers?
No one likes someone who dominates the conversation. This is the same in business, are you letting your customers talk? If so, how do...
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Customer Experience Matters
- Aug 14
- 2 min
The Power of Connection: The Benefits of Engaging in Market Research Online Communities
Market research online communities are one of the most powerful ways for companies to a) connect with their customers b) understand the...
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Customer Experience Matters
- Aug 9
- 4 min
49 Uplifting Leadership Quotes To Engage and Empower Your Employees
The great thing about our company is we believe in our Employee Engagement software because we use it on a regular basis with both our...
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Customer Experience Matters
- Jul 27
- 1 min
Did Steve Jobs Really Hate Market Research?
“People don't know what they want until you show it to them. That's why I never rely on market research. Our task is to read things that...
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Customer Experience Matters
- Jul 24
- 2 min
Innovation Through Customer Feedback Communities
"We innovate by starting with the customer and working backwards" Jeff Bezos. While businesses consistently place customer experience at...
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Customer Experience Matters
- Jun 28
- 1 min
How Can a Large Retailer Use a Customer Experience Platform?
Imagine a situation where a global retailer based in Canada faced the challenge of delivering exceptional customer experiences in a...
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Customer Experience Matters
- Jun 23
- 2 min
How a Customer Experience Platform Can Improve Your Products
Using IC Customer Experience Software can greatly contribute to improving product experience. IC Customer Experience Software, provides...
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Customer Experience Matters
- Jun 21
- 3 min
The Rise of Guerrilla Market Research
Have you ever heard of “guerrilla market research?” It is an unconventional and agile approach to gathering insights from customers or...
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Customer Experience Matters
- Jun 17
- 1 min
What Do Customers Expect?
"Customers don't expect you to be perfect. They do expect you to fix things when they go wrong." - Donald Porter Setting up a customer...
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Customer Experience Matters
- Jun 13
- 1 min
Your Customers Hate Your Website But You Don't Know
Website Feedback Surveys Allow You To Find Out What Your Customers Think About Your Website! To avoid making your customers hate you and...
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Customer Experience Matters
- Jun 11
- 2 min
Your Company Says It Cares About Customer Experience But I Highly Doubt It.
In today's competitive business landscape, customer satisfaction and loyalty play a pivotal role in the success of any company. However,...
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Customer Experience Matters
- Jun 7
- 2 min
Customer Experience Management: Enhancing Loyalty and Insights
In today's fast-paced market, consumer preferences can change in an instant, making it challenging to keep them satisfied and loyal....
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Evan Goodfellow
- Jun 5
- 2 min
9 Strategies to Create a Seamless Customer Experience
In a recent article on Forbes entitled A Seamless Product Experience Can Make Or Break Sales the author Jia Wertz looks at how a seamless...
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Customer Experience Matters
- May 24
- 2 min
Are CRM's Customer Experience Software?
Why CRM's are not Customer Experience Software
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Customer Experience Matters
- May 24
- 3 min
What is Customer Experience?
Recall the last time you had an exceptional customer experience. Reflect on how it made you feel. Now, think about a negative experience...
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Customer Experience Matters
- May 23
- 1 min
What's The Difference Between Customer Satisfaction and Customer Experience?
In this video, we learn the difference between customer experience and customer service. Customer service is the support and assistance...
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Customer Experience Matters
- May 19
- 2 min
How Do You Measure Customer Experience?
In this video, we learn about the importance of measuring customer experience in order to improve a company's customer-centric approach....
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Customer Experience Matters
- May 16
- 1 min
How many companies have customer experience departments and how fast is it evolving?
In this video, we learn that while it's difficult to determine exactly how many companies have dedicated customer experience departments,...
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